Changes to story and the storyboard

The initial story we decided to go with centered on a day out with a group of young friends, the teenage group was scripted as drinking and partying and then falling out. However as we progressed in the production of our music video a general consensus was met by our group as well as others that we asked to look at our base footage, that though the performance pieces were strong, the story was weak and not at all interesting to watch. With this in mind we went back to the drawing board and looked at different possible story lines for the music video to follow. Having looked at many videos by similar bands to our own, we settled on the idea of our main character trying to rebuild his life. Team member Conor Taylor bought the interesting idea of having a structure, made out of scrap, to represent the protagonists life and in turn, his success. We re-shot all of the narrative scenes to ensure that the story and mise en scene were consistent throughout. 

Below are the changes to the story that we made:

The stills attached show the changes in theme and story that we made to our music video, the first still shows the use of effects in our video. Initially we stuck with very basic effects such as Monochrome and Sepia, however, we decided to use effects in the scene that invlolved the protagonist using intravenous drugs to help clarify the unfolding story and to also make the internal effects of the drugs visible to the audience. This is in my opinion helps extend the idea of the struggles that the protagonist is going through. Though a large proportion of the audience will have never used intravenous drugs recreationally, I believe that our audience will be able to relate to his position as many people go through rough, low points in their life. I would like to note that after having researched drug use in music videos, I have determined that it is unlikely that the full version of the video would be allowed the appear before the 9pm watershed with an edited 'clean' version running beforehand.

 The next still I have chosen to attach is of the structure that we decided to incorporate into our music video. The structure was intended to act as an element of our semiotics to act as a symbol for our protagonists quality of life, as his life spirals our of control, the structure begins to crumble and vice versa. We decided to insert this as a plot point mainly due to the fact that we believed as a group that it would help explain the narrative the audience more clearly, something we were lacking in our original video. The structure also is in keeping with the construction site that we filmed our performance sections in front of and helps maintain the idea of structures and stability throughout the music video, in my opinion.